OPTCROPS PROJECT

Prototype

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DESIGN

OptCrops is an agricultural platform, designed specifically to facilitate rural smallholder farmer in their agricultural practices and provide smart and innovative farming techniques while optimizing productivity and boost incomes.

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IDEATION

OptCrops assembles Voice search, Crop disease diagnosis, Weather forecast, Consultation, Audio-Visual learning materials and Forum to guide farmers towards their best interests.

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CONCEPT

Software used: Adobe Xd, Adobe Illustrator
Platform main colors are: Yellow, White, and Green.

Sub-color: Blue

With 5 main menu: Home, Forum, Clinic, Wiki, and Contact. 

The Icons were designed specifically for the target audience - super simple look and easy to understand.