OPTCROPS PROJECT

Prototype

DESIGN

OptCrops is an agricultural platform, designed specifically to facilitate rural smallholder farmer in their agricultural practices and provide smart and innovative farming techniques while optimizing productivity and boost incomes.

IDEATION

OptCrops assembles Voice search, Crop disease diagnosis, Weather forecast, Consultation, Audio-Visual learning materials and Forum to guide farmers towards their best interests.

CONCEPT

Software used: Adobe Xd, Adobe Illustrator
Platform main colors are: Yellow, White, and Green.

Sub-color: Blue

With 5 main menu: Home, Forum, Clinic, Wiki, and Contact. 

The Icons were designed specifically for the target audience - super simple look and easy to understand.